Jet Social gets its own motorsport PR arm

Those who follow me on Twitter or Facebook will know that I’ve been working in the world of motorsport for a while now. It all started with falling head over heels in love with Formula One and starting the Turn Eight blog. From there it has absolutely spiralled into a motoring journalism career with a Read more about Jet Social gets its own motorsport PR arm[…]

What bloggers have to say about how you contact them

PRs and brands still make so many mistakes when it comes to contacting bloggers. I’ve taken it upon myself to speak to bloggers in various different niches to see what they love and hate about the way PRs contact them. Charlotte from The Mummy Blogger told us on Twitter: “They assume that my daughter is still Read more about What bloggers have to say about how you contact them[…]

best April fools

UK’s largest regional daily fooled by giant banjo

Working with The Great British Banjo Company is a true pleasure and I was excited to receive a press release from its MD on April 1st all about the Banjo of the East, a new 50m tall statue that would dominate the Norwich skyline. I knew instantly that it was an April Fools joke and Read more about UK’s largest regional daily fooled by giant banjo[…]